| Vision and Mission
Who We Are
NGWI is a nationwide coalition of grape and grape products sectors representing grape growers, processors, wineries, and representatives of academic institutions and cooperative extension organizations committed to improving our industry.
NGWI gains strength by building upon the expertise and experience inherent in each of the groups from which its members are drawn.
Our Vision Our vision is to enable the United States grape and wine industry to be the world leader in consumer value and sustainability and contribute to the quality of life in rural communities.
We are working to triple the industry's economic impact by the year 2020, to $150 billion annually. This projected figure is based on a conservative estimate of the current annual economic impact of approximately $50 billion annually.
In order to improve wine and grape production in the United States, NGWI created an integrated plan based on specific needs for technology development and strong outreach education programs that will provide technology to grape producers, processors and wineries.
Our key areas of research focus include:
- Understanding and improving quality
- Providing good consumer value
- Providing healthy and nutritious grape products
- Developing and implementing sustainable vineyard practices
- Improving processing efficiency
Our Misson To achieve our Vision, we will assure outcome-based funding to deliver innovative, prioritized and collaborative research, technology development, extension and education for our industry.
Leadership and funding will be provided through creative public-private partnerships among government, academic, nonprofit and private sector partners accountable for research, development and adoption of business, environmental and socially responsible best practices in the American grape and wine industry.
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